Stopping the prevalence of counterfeit and knockoff footwear is a priority for FDRA and our members. Ensuring Congress prioritizes efforts to strengthen IP protections, increase accountability for bad actors, and close CBP enforcement gaps and loopholes is vitally important for the health of our industry.
Innovative Solutions: Protect your Brand, Customers and Consumers from Fakes
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Visit www.vi3global.com to learn more.
Vi3’s own Paul Foley stops by Shoe-In to discuss the latest technologies being deployed by Vi3 to help track and stop the flow of counterfeit goods and the diverting of legitimate product to unauthorized channels. With an extensive background working for brands like NIKE, Converse and Reebok, Paul knows the industry in-and-out.